April 21, 2021 - Blogilates

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✍🏼 CEO & Head Designer of @popflex_active and Blogilates Brands
😂Comics @blogicomics
📝 Blog @blogilatesdotcom
🧘🏻‍♀️Creator of @poppilatesofficial

The lack of pockets in women’s clothing is more

The lack of pockets in women’s clothing is more than just annoying - it’s actually a sexist and political women’s rights issue that dates back centuries.

Traditionally throughout history, women stayed at home while the men worked outside. Since men were the ones who carried all the $, paperwork, and the keys to and from the house, tailors thought they were the only ones who needed practicality in their apparel.

So what did women do?

They had to tuck their handbags under the poof in their dresses! (Smart! We love a hidden pocket!) Except back then a pocket under a skirt had fatal implications. During the 16th & 17th century witch hunts, women who were burned at the stake for “being witches” were also accused of smuggling herbs, potions and poisons in their - you guessed it, hidden pockets.

Then during the French Revolution, women were banned from having pockets because they were seen as a secret way to hide revolutionary material! The idea was that if we take pockets away from women, we could take away their participation in politics too!

At the beginning of the 17th century (think corsets and bustles), hidden pockets didn’t work anymore because you’d have to basically get undressed in public to access your belongings. Therefore, tie-on style “pockets” (aka mini pouches aka purses) were introduced.

Fast fwd to the Victorian era, women’s fashion was focused on tiny waists and looking ornate & delicate. Pockets were deemed too bulky bc they detracted from a woman’s figure, so this time around, pockets simply were not in style. Eventually during the women’s suffrage movement, pockets actually became a symbol of women’s rights!

In 1954, Christian Dior cemented the patriarchy of pockets by saying “Men have pockets to keep things in, women for decoration.” So that explains the superficial pocket stitchings on my middle school jeans and the super shallow pockets that I could never fit anything in.

No wonder that in 2023 women still get excited over pockets! We’ve been denied them for centuries! I’m gonna keep celebrating my love of pockets not only bc they’re functional but bc they’re also a symbol of our autonomy & freedom.

❤️Cassey

#ithaspockets #pockets

I really didn’t know what to expect after the re

I really didn’t know what to expect after the release of my first ever sklegging but it turned out the right people saw it and completely sold it out! Thank you modest girlies for voicing your concerns with the lack of fashionable clothing options you have out there, and for actually backing it up by purchasing. (No really, thank you because often times loud opinions don’t translate into sales and that could kill a small biz like mine.)

Modest dressing does not come natural to me but I actually really enjoy designing for it because it pushes me creatively.

I love how the ✨Bungee Sklegging✨ turned out because not only is it sleek and sporty…it gets me even closer to pink ranger status 💗💕🥊

This time, the sklegging comes in 3 inseams (25”, 27”, and 29”) so you can pick your perfect length! I hope you love because I would love to continue testing myself as a designer in the modest fashion space. I think there’s a lot of opportunity here and together, we can make some real cute stuff happen!

💗Cassey

PS: I am 5’5” wearing the size small 27” inseam! Comes in XXS to 3X.

And YES @popflex_active ships worldwide! 🌎 📦

#fallfashion #modestfashion #modestclothing #fashiondesigner

And just like that, the 2023 BlogiFam Retreat is o

And just like that, the 2023 BlogiFam Retreat is over. From permanent bracelets (apparently next year everyone wants tattoos now) to posing like Zara models in our denim on denim👖to a group GRWM💄to squealing with joy at seeing Saturn 🪐 I’m exhausted but filled.

During our fireside chat portion, I was asked what my “pinch me” moment has been and my answer was this: I never knew that the people and the energy in this room could ever be real. To be surrounded by passionate humans, battling through the challenges of growing a business together, but also soaking in the joys of seeing you guys wear @popflex_active proudly, it’s really a journey like no other.

Growth drives me. I love it. I live for it. I like going fast and I want to go FASTER. But like with fitness, you can’t see progress without rest.

It’s tough when you guys are excited, I’m excited, the team is excited and we want to do more more MORE for you! But the truth is, we need to learn to slow down before we break down.

I care about all the people you see in these pics so much (plus 2 new mamas/soon to be mamas who were there in spirit) and it is my responsibility to keep everyone here strong and happy. The energy that we have right now must be protected and I’ll do everything in my power to keep it that way.

Daily, things are changing and keeping up with the demands of the business while taking care of fam is proving to be extremely difficult.

It’s all new…everyday is new…and everyday feels like a test that keeps getting harder. A test you can’t study for. A test you have to ace.

I don’t know all the answers but what I do know is that it begins with nurturing the hearts and souls of the people on the team first, and the rest, we’ll figure out together.

♥️Cassey

#smallbusiness #entrepreneurship #entrepreneur

Doesn’t matter that it’s been almost 3 years.

Somehow fit in a Switzerland🇨🇭trip between a

Somehow fit in a Switzerland🇨🇭trip between a crazy photoshoot, a few product launches, moving out of our old office, and prepping for our annual company retreat this coming Monday…am I tired? Yes. But we made the choice to live this life and I’m grateful for it everyday.

@youtube invited @samlivits and I to their Zurich HQ to consult the engineers and designers on how to make a better product for creators, so it was firstly a work trip but we managed to squeeze in a little extra time to explore this charming country! We even got in a little fight about HOW MUCH exploration we could do in one day. But don’t worry, all is resolved…because we ended up doing what I wanted 😁

I always feel so lucky that we get to travel together for work and experience new places as a couple! But also, if I didn’t have Sam I’d be showing up at airports on the wrong days (yes it’s happened), missing flights while literally sitting at the gate (yeah that’s happened too), and getting caught by the authorities (soooo on this trip I jumped on a train thinking I had paid the fare and Sam wanted to check my ticket to make sure I did but I didn’t let him bc INDEPEDENT WOMAN and then when the ticket checkers went around I got in trouble…SO YAH I WAS WARNED AND IT STILL HAPPENED.)

Pics:

1-3: The power of the Rhine Falls
4-6: Riding the gondola to toboggan at Mt. Pilatus and seeing the Lucerne cows
7-8: Visiting Lauterbrannen to see a town in the Swiss Alps with a dramatic waterfall backdrop
9: The milky blue waters of Interlaken
10: Old Town Zurich (I cannot get over these natural water colors omg!)

Alright now time to head back bc it’s about to be retreat time!

♥️ Cassey

#switzerland #zurich #swissalps #swisstravel

Take your guesses now. I seriously love rompers a

Take your guesses now.

I seriously love rompers and jumpsuits SO MUCH bc they save me SO MUCH TIME getting ready. I take FOREVER trying to find the perfect top to match to the perfect bottom, so dresses are great…except I don’t like how I can’t be as free as when I’m in shorts/pants.

The @popflex_active ✨Go with the Flow Jumpsuit✨ can be dressed up or down or even just worn inside the house to lounge. It is SO COMFY. I’m wearing XS (recommend to size down) and the regular length. I’m 5’5”.

And if you have concerns with the bathroom, all you do is slip the shoulders off, pull down, pee, wipe, and pull up. Please don’t ask me for a demo 😐

♥️Cassey

#jumpsuit #fashiondesigner #grwm #fallfashion