It’s the 10th anniversary of the Fit Planner! Here’s what’s new for 2023.

Hey guys!

I’ve been making Fit Planners for TEN YEARS?! Wow, I really can’t believe!

@blogilates I’ve been making Fit Planners for 10 YEARS!? 👵🏻 Looking at my planners all together, I can vividly remember specific events that helped to build me into who I am today… 2014: As I was recovering from 0rth0rexia and b0dy dysm0rphia, I continued to post workout videos while gaining weight on camera. The terrible comments about my body shredded my confidence into pieces. 2015: Took those body shaming comments and in a video, photoshopped myself to look like what they wanted me to look like. I released “The Perfect Body.” The video went viral was featured on GMA, Today Show, CNN etc. 2016: Got engaged to Sam but apparently no one even knew I had a boyfriend 😅 Launched @popflexactive ♬ Storytelling – Adriel

And it all started with me not having one place to track all my fitness goals and my daily normal tasks. Looking at my planners all together, I can vividly remember specific events that happened each year that helped to build me into who I am today…

2014: As I was recovering from an ED and body dysmorphia, I continued to post workout videos while gaining weight on camera. The terrible comments about my body shredded my confidence into pieces.

2015: Took those body shaming comments and in a video, photoshopped myself to look like what they wanted me to look like. I released “The Perfect Body.” The video went viral was featured on GMA, Today Show, CNN etc.

2016: Got engaged to Sam but apparently no one even knew I had a boyfriend 😅 Launched POPFLEX! Finally my dreams of becoming a fashion designer were finally coming true…

2017: …until the dreams started fading into the reality of bad manufacturing partners, toxic hires, and a resurgence of more body shaming that led to me completely losing myself. I was ready to end it all.

2018: Started with a panic attack, but 2018 gifted me with Sir George, buying our dream house, and having my dream wedding!

2019: My 90 day journey. It started with a lot of backlash, but it didn’t matter, because I found myself again. I cleared the old and made room for the new.

2020: The Pandemic hit. Shut down our office and began working remotely. In 2020, POPFLEX was ✨REBORN✨. We figured out most of the problems that almost killed us in 2016-2019. Blogilates launched at Target.

2021: Expanded our team nationally with some of the kindest most talented people ever. Built a work culture that made me happy and inspired me to be a better leader. Began designing more than ever.

2022: I’m flowing. I’m bursting with creativity. I’m full of purpose, passion, and I CANNOT stop. Finally, I feel in alignment, surrounded by good people. I am having so much fun building! We made the INC5000 list (whaaat?!)

Now…2023. What will it hold? In my soul, I know that next year will be a year of exploration and experimentation. Will it work? Who knows. But I’m going to try. Anyway…

This brings us to the 2023 Fit Planner!

There are 2 covers to choose from: Dream Clouds and Night Sky. The iridescent vibes…omg. I love!

blogilates 2023 fit planner cover options

Shop 2023 Fit Planner

 

The mission? To create the ✨perfect✨ planner.

We make changes and add new features every year to make it better than the year before. Your feedback is VITAL for this process! Here are some of my favorite features for 2023:

– A cycle tracker🩸
– Weekly meal planning spread (obsessed with this!)
– Goal setting: The planner begins with 2023 vision planning. Then you’ll check in with yourself throughout the year!
– Room to spill ideas, track progress, and track EVERYTHING – workouts, meals, hydration, habits…
– Cute stickers
– Pockets, because duh.

There’s truly nothing like the Fit Planner – that’s what motivated me to start designing these in the first place! Had to solve my own problem 😉

blogilates 2023 fit planner meal prep spread

blogilates fit planner layered popsicle recipe page

Shop 2023 Fit Planner

Decision time…which cover are you getting?!

I can’t for you to see how beautiful this planner is in person! Oh, and these sell out EVERY YEAR so don’t wait if you want one! These make great gifts too 👀

Leave me your questions and idea for future planners in the comments! Oh, and tell me which cover you got!

cassey ho signature blogilates

2 thoughts on “It’s the 10th anniversary of the Fit Planner! Here’s what’s new for 2023.”

There are 2 comments posted by our users.

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  1. Hope says:

    Hey Cassey! I’m super excited to see the new planner for 2023 and I am definitely buying one right away! I’ve been using the 12 week planner from 2022 for three weeks now for my weight loss journey and I enjoy how much it helps me stay realistic to my goals and remain accountable. Thank you so much for making these products that help so many people. Now I am no where near done with my weight loss journey, but I am learning so much about diet, exercise, and life and how it can affect my weight loss. So I was wondering how you calculate the macros of the meals you eat? I’ve been trying to learn how and get confused kinda easily. But I want to learn so I can better understand what I’m feeding my body (and also I would love to use the nutrition recap in the journal). If you have any tips or advice on how to calculate macros, I would super appreciate it!

    Again, thank you so much for making tools like these for everyone who is wanting to lose weight/make a lifestyle change! Keep up the amazing work!

  2. Yelena says:

    Questions:
    —how did you come up w all these new features?
    —what’s ur favorite part of this planner?

    Ideas: —do a water theme for a future planner like waterfalls, beaches, etc. and sprinkle some sparkles here and there ✨
    —draw a girl walking in the rain with an umbrella with her hair to us!

    I’m surprised this planer didn’t sell out yetand I’m excited for new designs in the future!! 📖