My Dark Bloom Photoshoot.

My Dark Bloom Photoshoot.

Hey Guys!

Happy Dark Bloom launch day! Lexi and I just finished doing a live stream a couple hours ago and I am STILL ON A HIGH!!! It was so much fun talking to you guys and sharing the stories behind the new POPFLEX pieces. We worked sooooo incredibly hard on this and seeing your excitement makes all of those sleepless nights, sample disasters and bad fitting sessions all worth it. Here’s the live stream in case you missed it!

A couple months back in December, we did my photoshoot for Dark Bloom in the Malibu mountains. I was sooooo sad that I couldn’t show you everything. But since we’re now “fully bloomed”, I can finally share the pics with you! Big thanks to the entire Blogifam for bearing the penetrating cold and the tumultuous winds with me to get these magnificent shots!

Any for anyone curious, I wear a size 4 in all of POPFLEX Active. I am 5′ 5″ and wear a small in most true-to-size brands (as in not vanity sized brands, because I can fit into xxs or xs depending on brand) and a 4 and or 6 in Lululemon.

Evil Queen vibes.

I’m wearing the Queen’s Coat in Night.

We bought the bike just for the shoot. I thought the color was going to be more butter but it came out banana. I freaked out a little bit, but then, turns out it looks great on camera!

I’m wearing the Zenith Zip Bra and the Fly Away Run Short in Dark Bloom! Also try layering your run shorts with the POP Shorts if you want more inner thigh coverage and 2 extra pockets!

Hand stands. Practiced for MONTHS. I am not great at them. And when the day came and I had to do it onto a tree overlooking a cliff, my nerves crept in. I fell multiple times, my muscles gave out, and I almost started crying. But I picked myself back up, tightened my core, and BELIEVED. That’s when we got the shot.

I’m wearing the Wishing Star Capri in Dark Bloom.

This tree pose was surprisingly soooooo hard to do with my eyes closed! Open, no prob. Closed, another story!!! I nearly tipped over several times! We thought getting me in tree pose in front of a tree would be a nice thing to try. I love how powerful the photo is. It looks calm and still. But really, I was wavering!

I am wearing the Curious Crop Top in Dark Bloom and the Highness Leggings.

My friend Laura who is firstly an awesome person and secondly a super talented professional ballerina, helped me prepare for this shoot. Working with her helped increase my flexibility while bringing out the dancer inside.

I am wearing the Enchanted Shrug in Night, the Pull on my Heart Strings Bra in Night, and the Wishing Star Capri in Plum.

BTS shot. Then you can appreciate…

…the final result.

The colors of the wind were vibrant that Winter day!


I love this shot.

A blend of now and what’s to come.

I’m wearing the Wishing Star Capri in Plum and…you will see next time 😉

Big thank you to the incredible people in this photo. Lexi, Laura, Sam, Daniel, Tiffany, and Leslie! I am SOOOOOO GRATEFUL to have you guys in my life. Your passion for what you do and your love for the Blogifam is just so pure. I am so happy that I get to be around these amazing human beings and can’t wait to make more beautiful things together.

Hope you guys enjoyed my Dark Bloom photoshoot pics! Which one is your fave?

Oh and did you buy anything yet!!??? Don’t forget to sign up for the POPFLEX Rewards Program so you can earn points while shopping!

Tell me what you got!!!!

64 thoughts on “My Dark Bloom Photoshoot.”

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  1. very beautiful photos….
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  2. Lacey says:

    I have been trying to pick one or two items to buy for now and I just can’t! Haha!!

  3. Ellie Bakker says:

    I adore your new stuff Cassey- Could you maybe design some bras in particular with bigger-busted ladies in mind? I’m only a size 6 but I’m large chested so it’s really hard to find things that fit, especially active wear! Love you xx

  4. lily says:

    What a beautiful photoshoot! The dark bloom collection is so pretty. I love the colors!

  5. Vivian says:

    Love all the new pieces! I’m wondering if in the future you can make some leggings without mesh? I love mesh but so does my washing machine 🙁

    1. girlfromdenmark says:

      Why don’t you hand wash it?

  6. Tanya Klein says:

    Cassey, I have never done pilates before and am very out of shape. I just came across your pop pilates for beginners video which looks amazing. How long would you recommend I stay with that first video? thanks!

    1. Kathryn St John-Shin says:

      Have you tried her Blogilates Beginner 2.0 Calendar? It gives you different videos that you should do every day (minus rest days). It helps you progress without you wondering if you’re staying too long doing one thing or not staying long enough. It really helps! If you don’t like that idea, then I’d recommend you do the video a couple times a week until you feel the moves getting easier. It’s always best to change things up on a regular basis though to keep your muscles guessing so the calendar would help you progress faster/better. Hope that helps!

  7. Allison says:

    LOVE these clothes! They are so cute.

  8. Melveen says:

    Cassey, even if I’m in my 2nd trimester, I still work out and do pop pilates! I feel strong, great and gives me that boost of energy during pregnancy. I think it would be so awesome if you can design some maternity clothes too.

  9. Karen Bateman says:

    I LOVE the tree pose, gorgeous <3

  10. Tara Slater says:

    Cassey and the Blogifam, I just wanna say congratulations on this amazing accomplishment. This is the most beautiful collection yet and I can’t wait for that teaser top in the next one. If I was super rich I would buy almost every peice… But I’m not. It’s like feeling unrequited love.

  11. G.J says:

    Hey!! I love Blogilates and Pop Pilates and of course your awesome Popflex Clothing! I’m slowly building up my workout clothes from your designs:) I don’t unfortunately have very supportive friends or family when it comes to working out and eating healthy. Its so hard to try and change when I literally have no encouragement. But I am so glad that you are so supportive Cassey! You somehow keep me going through all of your videos and continue to encourage me all the time:)

  12. Katy Fox says:

    pics are amazing love them <3

  13. Kimora Chanel says:

    Man this collection is just absolutely beautiful! I really need to get my body in check so that I can rock outfits like these in complete confidence, especially since the summer is coming up. Thank you for your beautiful creativity!

  14. Alexandra Nugent says:

    it’s funny that you mention what’s to come because I was going to ask about that halter top with the v neck. I love it so much! Makes me SO excited for the next launch! I bought way too many pieces from the beautiful new collection!!!

  15. j3551 Kaa says:

    Ilove the fotos <3 and the colors

  16. Cristina Parra says:

    Congrats!! The collection is just perfect, I fall in love with every piece.
    I was wondering about the black top that you wear in the last pic with the Wishing Star Capri in Plum, but it seems we will have to wait for it!!

  17. Loumar says:

    You look so gorgeous Cassey. The theme vibe of Once upon a time suits you perfectly!!!

  18. Ri Ka says:

    I love every piece of this collection. Have to hold my money tight for the next months and save up as much as possible because I need EVERYTHING of Dark Bloom!

  19. I love these pieces!! So so pretty 🙂

  20. Tammy Falcon says:

    I can’t wait to get paid Friday so I can buy buy buy!! Wait a minute, what is that post with a different tank?? And you saying you’ll see??? Is there more to come still??? Gosh, you’re so amazing! So thankful for you, this community, and this line. I love to feel beautiful while I am working out! 🙂

    1. blogilates says:

      Later on… 🙂

  21. Selman says:

    Gorgeous! Cassey, you are a wonderful human being, thank you for everything that you do <3

    1. blogilates says:

      Aww well thank YOU!

  22. Joanne says:

    Every time I’m halfway through putting on a long sleeve shirt, it reminds me of the shrug. ?
    Loving your collection! Maybe you could add zippers to the pockets for your leggings. ?

    1. blogilates says:

      Haha right!? We’re experimenting w/ zippers on bottoms now actually.

      1. Joanne says:

        Yay! I’m so excited for what’s to come!

  23. jeeva says:

    hi Cassey,
    Love the dark bloom collection a lot!!!
    I am from dubai… and I cant wait to get my hands on one of these… 😀

    1. blogilates says:

      aww yay thank u!

  24. LC says:

    I am absolutely IMPRESSED with Part 2 of Dark Bloom! I wasnt going to purchase anything until later on this week because I’m saving up to buy a few more items, but once I saw Cassey in the Victorious top on the live stream I had to have it. I decided to treat myself for my birthday and finally invest in some good workout gear. I can’t wait wear them!

    1. blogilates says:

      YAY!!!! I love that top.

  25. Will this video be up on YouTube? I’m having a hard time loading in at a really really want to see it. I’m so excited for this Dark Bloom series! Even inspired me to perhaps even dip dye my hair Dark Bloom.

    1. blogilates says:

      The video is on the Blogilates facebook.

  26. Christina K says:

    Cassey!! Your second half of Dark Bloom is amazing!!!! I totally splurged and can’t wait to try them on. I really think the Zenith Zip Bra came at a perfect time. I have a feeling as I progress during my pregnancy the zipper in the front is going to help a lot!

    Are you planning to make more gym/yoga bags? I have almost all of your ogorgeous bags but slowly they’re all showing their age. Would love to purchase another one from you!!! Dark Bloom colors maybe?

    1. blogilates says:

      Gotta work on bags next!

  27. Emily says:

    Just placed my order- Including some things previously out that I had my eye on! I can’t wait for all my
    things to arrive. I’m still not sure if tops will fit me very well since I am a 34DDD, but I ordered the shrug in plum! Purple is my favorite color <33 Any chance for some draw the line leggings with the new colors?

  28. Elise says:

    KILLIN IT ALL THE TIME!!! Cassey, you and the blogifam never cease to amaze. Your passion and talent SHINE so bright. Can’t wait to see what’s to come ?

  29. Marleen Macey says:

    I ordered the Dark Bloom Zenith Zip Bra. I am so excited to receive it. I have a question about the points system, how do I redeem my rewards? I can’t wait for what’s more to come, I love the black shirt you have on in second to the last picture!

    1. blogilates says:

      You just apply them at checkout next time!

      1. Marleen Macey says:

        Sorry to be a bother, but how do I do that? I only see a place to add a discount code or gift card. I don’t see anyway to apply them at checkout. Maybe you could do a blog post on how to redeem?

  30. amelia says:

    AMAZING! Did you ever think all of this would be the result of starting your first online pop pilates videos?! <3

    1. blogilates says:

      Well I knew everything I was doing was going to help w/ the next step! Because it all felt right!

      1. amelia says:

        So true! As long as you are doing what you love things will all fall in to place! 🙂

  31. Abbie Skaines says:

    I love this photoshoot so much!! This collection is my new fave. Can’t wait for what’s to come!! Oh and I enjoyed every second of my shopping spree today. Thanks Cassey!!

    1. blogilates says:

      AHH YAY! What did u get?

  32. Amanda says:

    GIRLLLLL you are still KILLING me with that black tank in the last photo with the plum capris!! I was wondering about that after I placed my order because I definitely remember seeing that in the POP 7 choreo! hahaha you already got me so excited for what’s next to come… And you just look so stunning and strong in all of these photos! Bravo on such a beautiful collection!! <3

    1. blogilates says:

      Thank u Amanda!

  33. Naomi Bishop says:

    Oh my gosh this is my favorite collection by far!! Purple is my favorite color <3 have you thought about doing more tops with sleeves? Religious purposes need my shoulders to be covered. I love the white long sleeve but maybe a short sleeve? That and a men's line!! My boyfriend loves working out with me and I would looove to match popflex outfits!! Cassey you're so amazing I admire you so much <3 <3

    1. blogilates says:

      Men’s! I think I need more time figuring out women’s before I get into that!

  34. Anna says:

    I love all the new prints and styles! My problem is that I have really long legs but a thin waist, so most of the leggings aren’t long enough for me to wear :/ The draw the line leggings are a good length for me, and scrunch just a little bit at my ankles, which I like. I was hoping you guys could maybe make some longer leggings again or somehow have an option of buying regular or extra long length. Love all your designs and hard work though!

  35. Kath says:

    Omg we are the same height and size! That makes me so happy ? lol. I love all of these shots–especially the bike! Your designs are so beautiful, and you are inspiring! Love!

    1. blogilates says:

      Thank you!!!

  36. Michelle says:

    This is my favorite collection so far! I love the dark bloom print and just about bought everything with it! I was wondering about the top…I’m so excited that there’s more to come! ? Also was wondering if you could design some gym bags again? I love the Beverly Tie gym bag but never got a chance to buy it. Anyways, I appreciate all the hard work the Blogilates team put into this! Amazing and congrats! ???

    1. blogilates says:

      Ugh I’ve been trying to. Yes I need to do a bag. Backpack or reg bag?

      1. Elise says:

        Backpack would be fun!!!

      2. Malin Magnusson says:

        why not both <3 😉

      3. Michelle says:

        Ooh backpack would be cool! Maybe different sizes? I’ve been saving up to buy a hydration pack for hiking and if you design one I would totally buy it! ???

  37. Danielle DeSisto says:

    Love the new collection Cassey!! I restarted PIIT this month, so I felt I earned treating myself to the heart strings bra in black! Thanks so much for all of the work you do to bring us fun and effective workouts, quality activewear, and endless positivity and support.

    1. blogilates says:

      Thank YOU!

  38. Karen says:

    Cassey, the complete collection looks great! I’m still shopping right now to see what to get – loving the shiny capri and the cabernet leggings… For your next collection are you going to do more modest clothes? I’m a little larger chested so deep v-neck tanks, low cut bras and mesh tanks aren’t exactly something I like to flaunt in public… Thanks!

    1. blogilates says:

      That is definitely something we can look into! Have you seen the Fairy Tale Long Sleeve? That has more coverage!

      1. Karen says:

        I do like the extra front coverage on that shirt – I’d love to see more like that! Or even some like the crop top bra with higher necklines 🙂 Thank you, Cassey! Just ordered my leggings – so excited!