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I feel like a failure. The end of my 90 day journey.

  • 90 day Journey
  • Apr 19, 2022
  • 314
  • By Cassey

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    blogilates

    ✍🏼 CEO & Head Designer of @popflex_active and Blogilates Brands
    😂Comics @blogicomics
    📝 Blog @blogilatesdotcom
    🧘🏻‍♀️Creator of @poppilatesofficial

    Cassey Ho
    Agree or disagree? Designs can get canceled during Agree or disagree? Designs can get canceled during the sampling process for many different reasons. Today I am showing you styles that weren’t canceled because they were ugly, but rather - because they lacked a strong Why. 

Design 1: I honestly really like it and think it’s so beautiful. I would totally wear it, but I could just see the comments flooding in berating me for making everything cropped. Comments saying how useless this top was. popflex_active has become a brand that solves problems and designs with function in mind, and TBH because I could not see myself strongly “defending” this design for either of those things, I decided to kill it. 

Design 2: For this one, I just didn’t think the Why was strong enough. I mean, aesthetically, we definitely could have gotten there with some adjustments but I didn’t see a strong reason why you would need this in your closet. Therefore, cancel.

What do you think? Rightfully killed or should I bring something back from the dead?

♥️Cassey

#fashiondesigner #entrepreneur #femaleceo
    🚨ATTN: CRISSCROSS HOURGLASS FLARES ARE BAAACCCC 🚨ATTN: CRISSCROSS HOURGLASS FLARES ARE BAAACCCCKKK IN BLACKKKKKK!!!

Thank you for being so patient for the restock! These are my absolute favorite flares in the entire world and I’m so happy I have more to share with you! Also, they come in 4 inseams now 😘

Why I ♥️ my popflex_active Crisscross Hourglass™ Flares:

✔️ The crisscross waist gives an ⏳ effect and I loveeee how my body looks in these!
✔️ Anti-🐫 bc no front seam 
✔️ Pockets cuz obvs but get this: INVISIBLE POCKETS (bonded edge gives it a sleek, non bulky look)
✔️ Squat proof
✔️ Super stretchy and soft (brushed) fabric 
✔️ XXS-3X
✔️ 29”, 31”, 34”, and nowwww 37” for my tall girlies!

HOW TO MEASURE YOUR INSEAM: Wear shoes, stand tall, and measure from your inner thigh crease to the FLOOR! Not your ankle bone. 

I am 5’5” wearing S! 

These never last long when they come back in stock…so go get em while you can!

♥️Cassey
    This is the running short to end all running short This is the running short to end all running shorts.

I’m serious. I’ve been a running shorts h@ter for a long time bc they always make me look Frump City, USA, but that’s only because the ones I’ve bought weren’t well thought out. 

Why an inner panty?? They always give me thigh crease rashes and bumps.💡Let’s replace that with an inner booty short!

Why a restrictive outer fabric??💡Let’s do a lightweight one that streeeetches!

❌🐫 No front seam bc cameltoe hurts whether or not you can see it!

📱Pockets cuz duh.

⏳High waisted and anti pinch bc we love a snatched look.

🦵 High cut outer shorts to give the illusion of longer legs, but you’re still protected by the length of the inner booty shorts!

This is my fave popflex_active shorts design of all time. I love them so much. I mean it when I say these running shorts will end all running shorts. 🏃‍♀️

Sizing: True to size! Just follow the size chart. I am size small wearing a small. 5’5”. It comes in XXS-3X!

Any questions!? Ask in the comments below!

♥️Cassey
    For real. This is my daily uniform: 1️⃣ Zip C For real. This is my daily uniform:

1️⃣ Zip Cloud Hoodie - perfectly baggy and fitted all at the same time! It’s the popflex_active brand staple…if you’ve been scared to buy and don’t know where to start, start with the Cloud Hoodie. TRUST. (I’m wearing S/M) 
2️⃣ Ooey Gooey Mockneck Sweater - I throw this on over my sports bra for a quick, elevated meeting look. Plus the thickness and the stretchiness is so luxe. It’s truly OOEY (I’m wearing S/M)
3️⃣ Corset Bra - It gives me Bridgerton boobs while giving support. It’s my fave workout bra of all time. More will come back in stock (and in NEW COLORS) soon! (I’m wearing XS)
4️⃣ Crisscross Hourglass™ Booty Shorts - I’ve always been a booty shorts girl and this is my fave bc the waist snatches and just makes me look so good. Plus it’s anti-🐫 and has pockets. Oh and the booty has a ❤️ seam so it gives me a lil lift. LOVE. (I’m wearing S)
5️⃣ Mixed Emotions Calf Socks - these are just so fun to wear! I literally choose my sock based on my mood that day. I specifically like the calf height bc it gives compression and honestly, the overall look just makes me feel really cool.

I’m 5’5” and measure an S on the POPFLEX size chart. I size down on bras bc I’m an A cup and want that extra push up look on my boobs!

Lucky for you, all 5 of my designs are on sale rn for the 🇺🇸Memorial Day Sale! You can get up to 25% off using the code: SAVEMORE! Usually the Cloud Hoodies are never on sale, so seriously…if you’ve been scared to buy, my recommendation is to start with the Cloud Hoodie. It’s not only my favorite, but the entire popflex_active team loves this design too.
 
Any questions? Ask me in the comments!
♥️Cassey
    Live experiment showing you what shoes on a regula Live experiment showing you what shoes on a regular mat does vs on a popflex_active cloudcushion mat.

When I just taught Pilates, most mats were generally fine in terms of not shredding because there weren’t shoes involved. But once HIIT became a thing, shredded mats became a thing and I had a huge problem. 

It wasn’t until I discovered the vegan suede fabric and tested applying it to the top surface of a yoga mat back in 2017 that it changed the game for me. The incredible microfiber material accomplishes a few things. 

The unique texture:
1️⃣ gives a soft, velvety hand feel 
2️⃣ makes the mat grippier as you get sweatier
3️⃣ makes the mat anti-shred
4️⃣ allows me to print the most vibrant, full color designs

Legit my favorite yoga mat! The cloudcushion is perfect for stretching and specifically splits training bc it saves my knees. 

Oh btw, 🇺🇸Memorial Day Sale🇺🇸 is happening rn! 15% off orders under $99, 20% off orders over $100, and 25% off orders over $200! Use code 👉SAVEMORE

Happy shopping! And for those of you in the US, have a great long holiday weekend!

❤️Cassey
    Lots of emotions on the last post! Does designing Lots of emotions on the last post! Does designing one swimsuit to make everyone happy…make anyone happy? 

It was interesting to see how a bunch of people hated on the poll results, saying how much they disagree, so I reposted the poll for everyone to get a second chance at voting. It had been 2 years anyway. But as you probably saw in my IG stories, nothing really changed.

Anyway, I thought it’d be interesting for you to see me sketch a design based on the poll results exactly. The community votes ended up giving me an underwire bra with a high waisted bikini brief.

What do you think? Would you wear this? Tell me in the comments your honest opinion!

♥️Cassey

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