What happens when I buy a waist trainer…

Hey guys!

How many of you woke up today, opened your POPFLEX email, and saw this sitting in your inbox?

“The Slenderizer! Our newly patented product that can take the fat from your hips and belly and redistribute it right into your breasts using our secret suction cup technology- increasing your bra size by up to 4 cup sizes instantly! Solar powered! Available at TheSlenderizer.com

I mean…look what it did for me!

Ummmm…totally JUST. KIDDING.

Not that I really needed to say that given that it’s April Fool’s Day and most of you got it right away in the comments section! But umm, emphasis on the “most of you” :P

Oh man I had such a blast reading your comments. You guys cracked me up.

I’m SO sorry if I brought you guys through an emotional roller coaster of being confused, enraged, upset, hopeless, but then hopefully…enlightened and eventually, giggly! I saw so many messages from people saying that they were gonna unfollow and unsubscribe until they read the comments section. Phew!

So obviously today’s prank was more than just an April Fool’s joke, it is a lesson. I think you guys all know how much I despise waist trainers and any product that promises dramatic results with no work. Science just doesn’t work like that.

But what DOES work on people is the facade of creating hope…especially on women who are sick and tired of dieting and exercising. I get it, losing weight sucks and everyone wishes it was easier. So when someone comes along with a little credibility, banging body and they are endorsing something like a waist trainer (you know who I am talking about)…so many will blindly jump on board! IT’S SO SAD!!! But it becomes EMOTIONAL marketing.

 

Now, I don’t want that image you saw of me on IG to stick in your head. Erase it! The pic of me is not real and I do not look like that! THIS is what I actually look like on the left:

It’s called Photoshop y’all. My waist CANNOT go in that much!

My real boobs are on the left! As you can see – not too much going on for me :)

Be wary of what you see in informercials, in advertisements, and on Instagram. I encourage you to DO YOUR RESEARCH before you believe what people say. Ask questions. Be investigative. It will make you smarter and sharper.

As for The Slenderizer – it’s just a sketchy waist trainer I bought off of some sketchy website. Then Lexi sewed on the cabernet fabric to match my cabernet heart strings bra. We hooked a USB phone cord into an iPhone and I created that graphic which you can see serves as our App. We also cut a bubblegum colored bathmat and placed it inside the waist trainer and called that our “patented suction cup technology.”

MAGIC! :D

Oh and how does it feel?! OMG. SOOOOOO TIGHT!!!! I put it on (it has a million little hooks) and felt like Scarlet O’Hara from Gone with the Wind in that one scene with the corset. It took several minutes to get it on the first time. It did push me in a lot in my waist and hips area which left me kind of stunned when I looked in the mirror. I thought it was funny so I tried to eat dinner and do crunches in it for the sake of experience, and umm, NO. Just no.

If for some reason you want to feel like a useless vacuum sealed piece of meat, I guess go for it, but there is NO WAY that a waist trainer will help you actually lose fat. It changes your shape for the moment that you are wearing it. It also makes it really hard to breath properly. Once you take it off though, everything will fall back into place.

So what’s the point?

You guys KNOW what you need to do to if you want to change the shape of your body and lose fat. It’s called exercising and it’s called eating clean. But those 2 things do SO MUCH MORE than make you look good. They will make you FEEL good, they will give you STRENGTH, they will give you CONFIDENCE, and you’ll also get to LOOK YOUNGER and LIVE LONGER.

Ask yourself what you would rather have. I think the choice is clear here.

Hope you guys are having a good start to your April and didn’t get fooled TOO HARD.

  • Sofia Peñaranda

    Hello cassey! I use something like that when I do not exercise, but not to lose weight but for my spine and scoliosis. And you’re right, using this during exercise, in my opinion dampens the work and muscle movements of the abdomen.

  • Johanna Clare

    1) Solar-powered-suction-cup technology is hilarious and 2) if anyone has been following Cassey at ALL over the years you know that waist trainers are like her public enemy #1, so even just from the first line there was noooo way this could be real. Great job to the Blogilates staff for crafting this crazy contraption too.

    I have so much love and respect for you for not photoshopping, sticking to your values, and always being true to yourself! Shoutout to small boobs club too :) Please come to DC soon, I’d love to do a class with you!!! <3

  • Cristina Steele

    I love that the “slenderizer” is solar powered!! Does that mean that your boobs grow and shrink depending on how much sun is out during the day? That would be hilarious!

  • Francesca Usai

    Hahahahahaha I knew it was April’s fools… A solution to get the body shape you want without diet and exercise?? XDD The opposite of Blogilates way of life.
    It was a funny joke anyway, “take the fat from your hips and belly and redistribute it right into your breasts”, I was like ROTFL! If someone will really find a way to do this I think will gain lots and lots of money XDDD
    Kisses from Italy <3

  • Ashton Lynn-Marie

    I think that if anyone truly does follow you and know your values, they should have known that it was a prank. And look at the calendar! Lol Plus, if you read the whole thing it definitely sounded like a prank anyway! People just don’t read. I know that from my job lol. I guess now you know who your true tribe is! ❤❤

    • blogilates

      Haha I know!! Reading is very important.

    • Jasmine Turner

      Yeah, as soon as I read it I was like, “She would not say this, like EVER!!”

  • Hannah B

    I thought it was real and was like “WHAT HAPPEND??!!!”

  • Mermaid Phantom

    I’ve been curious about those, I’ll admit! They sure do seem like they would do a number on your internal organs! :o

    Happy this was a joke, otherwise I would have started to worry about you, Cassey! ;)

  • Anyone remember the 8 minute ab video Cassey put out a few years ago for April fools? Still one of my favourite ab videos!

  • Avery Gaskin-Monk

    I am so happy this was a joke. I was like “Cassie sold out?” She would never promote a waist trainer, why does Cassie need Instagram Kardashain #ad money and then I was like-this is a joke and of course, it is a joke.

  • Prarthana

    Exactly why I love Cassey. I was so baffled and even angry when I first saw it. But I was so relieved after finding out it was a prank. Cassey is bae. 😁😙

  • Beatriz Mingol

    When I read the email I panicked for half a second! Until I started reading and I realised it was a joke, there is no way you’d be saying those words! Then I started laughing because, yeah, and app+corset that allows you to chose your size sounds totally possible… good prank and good reminder to keep working for a healthy lifestyle!

    • blogilates

      I am glad you figured it out!

  • Camilla

    I saw the post and just laughed. I knew right away that it was a joke. No way you would EVER promote anything like this. It was a brilliant april fools though. You always put so much work into your pranks, it’s amazing and hilarious :D <3

    • blogilates

      I am so happy you got it!!!

  • K_B

    Wow that is a brilliant April fools joke!! Pigs will fly before Cassey agrees with and promotes waist trainers! Just brilliant :,)

    • blogilates

      EXACTLY.

  • Aly

    Is April workout calendar here? I can’t get it :(

  • Michelle

    can you please tell me the password for this month workout calendar? Unfortunately i deleted the e-mail with the password.

    • Wioletta Krzewica

      shoutout

  • Nat

    😊😊😍Soooooooo relieved to know it was a joke!!!!!!! I was so sad when I had first saw the email!!!! When I read “stop wasting your time with diet and exercise” I truly though I was going to cry!!!!!!!!😢😢

  • Joanne

    I got excited when I saw you were launching a new product, then disappointed that it was like a waist trainer, then smiled when I realized what this *really* was. ;)

  • Lisa

    Great April Fools prank!
    Have you seen this video? :/ I feel like they send mix signals to people about waist trainers.
    https://www.youtube.com/watch?v=S7en8lpNvP4

    • blogilates

      Yea I saw that video. It made it seem like they didn’t hate it or love it.

  • 80

    Best April Fools I’ve seen this year.. I went through all the emotions with your picture and you really spoke to the struggle I (so many of us) have with looking for the quick fix. I know I got mine, but I’m working hard on it. Ps I recently hiked a mountain in the rain-forest of Costa Rica. I was so thankful for the prep your workouts gave me in those moments. We were chanting in our tough moments “Doing it for the Popsters” :) thanks for the motivation

  • Rachael S

    Well played, well played.

  • Maria Leonardo (Maffy)

    Hahah! Good thing I saw the post on our Facebook group before I saw the email!! But when I opened the popflex email, it looked so real but then I realized that you would never do it to yourself and to us, of course. We love you for that! <3 I wonder what next year's prank would be, hmm? 😅😅😅😅😅😅

  • Connie Tran

    It honestly took me a second, but I was like Cassey would never promote waist trainers! Haha

  • Lisa Emely

    You put so effort into this prank, it’s hilarious 😂 love you for it

    • blogilates

      I mean, gotta go all the way or not at all right?

  • Unicorns

    haha i actually thought that the slenderizer was real

  • Melissa

    Not just that, the reality is a lot of us sometimes fall for the trick of getting great results for less effort. Working out PLUS eating right can be so tedious at first, but until you try it, you won’t realize how great it actually feels to treat your body right.
    PS. I laughed too much with this prank lol

    • blogilates

      Exactly. FEELS!

  • Ariana

    When I saw people commenting that they would unfollow I was like NOOOOoO it’s a joke 😜

    • blogilates

      I am glad you saw through that!!! Phew!!!