So what’s all the hype about protein and why are fitness fanatics and health freaks all about it?
Well, off the bat:
- It keeps you fuller longer
- It’s the building blocks of muscle
- It helps with weight management
How is this possible?
It takes a while (a few hours) for your body to break down and digest protein, in fact, research shows that it takes longer for protein to be digested than fat or carbs! For example, to get 100 calories from protein your body uses 30 calories to turn it into usable energy. That’s 30% usage. For fats it’s 12% and carbs it’s 7%. Isn’t that nuts!? So I guess you could say protein is a very “expensive” source of energy – but for good reason! 
Because protein maintains and builds muscle, the more protein you eat, the more muscle you should have (as long as you’re working out and doing some sort of bodyweight exercises or weight lifting) – and the more muscle you have the more calories you burn throughout the day, therefore, also burning more fat! 
So how do you like your protein?
Meat/eggs/dairy? Protein pancakes? (you can get the recipe here) Fortified cereals, bars, shakes? Or tofu/beans/TVP?
I’ve always been a huge fan of Special K Red Berries (best cereal ever!!!) but stopped eating cereal for a while because I had to lower my carb intake and increase my protein to help sculpt my physique for the fitness bikini comp. But really, I do love my cereal just slightly crunchy, a bit mushy, swimming in a bath of delicious almond milk. Mmm…
Anyway, the other day Special K sent me a box of cereal! But it was a “protein plus” version! I checked the label and whoa, look at this…10g of protein in a serving! Not bad not bad!!
I actually gave the cereal a try (even though it is not in my bikini comp diet) and ate it along with a bowl of vanilla whey protein as my “milk”. The cereal was really good, sweet, and crunchy! And you know what, eating cereal in a whey protein mix aint so bad I must say! Just make sure you like your protein powder first or else this could ruin everything…
If you’re a cereal lover, this is a good way to ramp up the protein intake. However, my philosophy is clean eating which is to stick to as many whole, natural foods as possible, whenever possible. Eat it raw if you can. If not, try steaming and baking. I’m not against microwaving either. If you boil veggies, use the water to make a broth because it’s full of GREAT nutrients!
So tell me…how do you outsmart hunger and cravings – how do you like to stay full?
 Why does it take longer to digest protein than fat or carbohydrates? Sharecare.com
 The Power of Protein sheknows.com
Note: FitFluential LLC compensated me for this Campaign. All opinions are my own, as always!